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This promo was designed to showcase the value of the live Orlando event to get franchisees excited to sign up for next year’s event.
One of the challenges was that we had to work with their in-house video team who was there shooting other projects. Our producer also had to get up to speed on their services and event since he was conducting the interviews. In addition, the style of shooting and post had to match their team, so this project required a lot of collaboration.
The video worked so well they hired us to fly to Vegas to shoot the event the following year.
